"Two" footsteps getting closer, moon cake, hairy crab, liquor, etc Mid-Autumn festival gift sales also enter the peak. At present, some cake store part of the specifications of the moon cake gift box has been booked up; All kinds of crab ticket sales have "up-and-up"; High-end liquor sales revealed a trend of gradual measures; Sea cucumber, bird's nest and sales of high-end gift box is more than the same period last year rose twenty percent or so.
Mooncake: the recent week sales doubled
Yesterday morning, reporters at the hebei district JinZhongHe street a supermarket see, all kinds of moon cakes products have been sold in the field the most conspicuous position, "this week to sell moon cakes to the top first half of the month overall sales." According to the relevant person in charge of the supermarket Mr Yang introduces, at present the moon cake sale store inner brand total of six, each brand have received a lot of group purchase order, stores daily moon cakes of total sales volume has more than 600 boxes.
At the same time, in the brand cake store, to come and buy moon cake consumer is in an endless stream, at the red star and a cake store, just 30 minutes have seven consumers buy moon cake gift box. Cake shop responsible for moon cake group purchase staff said: "the recent week, given the margin of preference and increased, come round to buy gift box big customer more and more, the recent week sales have caught the first half of the month, among them, the total amount of 200 yuan of right-and-left box most sell like hot cakes.
Crab note: weekly sales hundred copies and more
Although the authentic yangcheng hairy crab is not in the city reveals "scientist", but lake hairy crab box ticket sales have "up-and-up". "Now the basic week can sell more than 150 zhang crab voucher, like 3.6 two male crab, 2.6 two female crab each 5 only gift coupons, already sold out." Some brand chief Mr Sun says. The same agency tianjin wine lake hairy crab crab full trading co., LTD GengWei person in charge also said that at present, all kinds of hairy crab box reservation has reached peak, this brand of between $888 and $3588 much money box, are very the attention of consumer.
Although yangcheng hairy crab is not "appearance", but come from the south part of jiangsu province the waters of the river crab just the top "gap". Hexi district a community in the retail market management aquatic business zhao teacher also said: "the recent southern crab is fat, sold every day more than 50 jin is a problem. Now every only 3 two crab average 55 yuan 2 jins, head slightly larger 35 yuan a catty."
High-end liquor: double preganglionic sales up three or four times
As a holiday by the factors influencing liquor market, double festival period, is undoubtedly quantity price rise together a good time. But at present, the growth of sales of high-end liquor although obviously, but the price level is lower than the same period last year.
Reporter in many large-scale shopping mall and high-end liquor dealer place understands, 53 degrees apsaras maotai price is about 1680 yuan, 52 degree wu liang ye prices generally for 1009 yuan. "In previous years at this time, high-end liquor would have the price, or in more than 10% this year, but not sharply rising sign, is expected to price during the Mid-Autumn festival won't have too big wave motion." The liquor dealer a king manager introduction, during last year's Mid-Autumn festival height maotai selling price once reached 1900 yuan.
High-end liquor prices did not change significantly, but the growth of sales is more obvious. "From mid-september, there are many old customers started to buy wine boxes, sales more than three or four times last month." This city hexi district south building wine and tobacco sales staff is introduced. This city a large supermarket relevant person in charge said that "the recent week to maotai as a representative of high-end liquor sales growth obvious."
Sea cucumber box: within one thousand yuan products sell like hot cakes
Sea cucumber, bird's nest box sales also during the recent week into the rush hour. It is understood that this year sea cucumber box sales situation than the same period last year about twenty percent. According to some brand sales personnel introduces, in the store price to 300 yuan in 470 yuan of 50 g loading lyophilized sea cucumber gift box, the recent week sold 15 box; Price 3200 yuan 250 g loading 60 head to 80 head light dry sea cucumber, a week recently sold 10 box.
"From this year's monitoring data to see, sales of more than twenty percent higher than that of last year to thirty percent." Some brand sea cucumber sales staff miss tong said, "one thousand yuan within the sea cucumber box sales can account for about seventy percent of total sales this year, part of the increase is hundreds of yuan gift box, this kind of gift box high cost performance, so more and more recognized by people." New Chinese press reporter YuanBing interns FuLin when
Market synchronization to give him a promotion commenced in advance
Often give only 10 days prior to start festival promotion, this year entity department stores also come to join in the fun. And with the previous "full big promote" and points category promotion this year, by contrast, department stores tend to brand discount, let keen brand sales customers receive benefits.
"From the National Day and 10 days? Market has begun to hang ChuYing National Day promotions, really didn't expect." Consumers in shopping, ms.zhu found, this year the market promotion came very early.
From 20 to start the day, this city a few department stores have launched double festival promotion activities, some stores played the full 200 yuan return 100 yuan coupons activities, and direct to the shoe product or cosmetics play 7-8 fold. "This year double festival draws near, holiday is long, very suitable for traveling, so in order to stagger the peak tourist season, we have decided to start early holiday promotion." A store manager said.
"This year we joint 10 big group brand promotion, and before the promotion different." The shopping mall, said this year bele group and Saturday group with all its brand took part in the "the full 200 minus 110" activities, in addition, clothing love the group brand also introduced a "full 200 minus 80/60/40" unequal activities.
"Now this points brand promotion activities have begun to popular, especially in the shopping center will be more fashion brands into tianjin, consumer to brand consciousness is more strengthened." The personage inside course of study expresses, malls, and by "extensive marketing" turn to "fixed-point promotion" is to cater to consumer brand awareness.
JinCheng consumer can choose brand more rich
In addition to promotion in advance, water swim city, big yue city and a series of market opening for tianjin also brought new consumption pattern. Yesterday, galaxy international shopping centers have opened, more let consumer added new shopping site. In the galaxy international shopping center, the reporter sees Brooks Brothers, etc and numerous and fashionable products already opened satisfied that the passengers. For the first time into the tianjin toysrus in opening day caused many consumers and the children's attention. "This is several shopping center after the opening of the first golden week, stores, except for its environmental advantage, there brand advantage, but for shopping center, during the festival for the characteristics of rich essential activities." The personage inside course of study says.